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LESSONS WITH DR YUNUS….PART 2

ENTREPRENEURSHIP…..THE ANSWER TO OUR PROBLEMS?

Is having a successful business just about wealth creation? Is achieving success only about financial freedom or would there be a deeper purpose about being entrepreneurial? Is there a deeper purpose about what we do?

Dr.Mohammad Yunus’s  (Noble peace prize winner) view is that many of the problems of the world remain unsolved because capitalism is poorly understood and poorly practiced. The issue, he says, is not in the capitalist system itself, but in the hash that people repeatedly make of it. He completely rejects the common views, that capitalism is all about the bottom line. He says: “In this narrow interpretation we create a one-dimensional human being to play the role of entrepreneur. We insulate him from other dimensions of life, such as religious, emotional, political dimensions….Everyday human beings are not one-dimensional entities, they are excitingly multidimensional and indeed colourful. Dr Yunus thinks capitalism can – and should – enrich the whole person.

How true and profound! We are all connected. It’s only with the realization of a multidimensional entity where the inner creativity of a human being can be fully utilised. We are therefore so capable. Entrepreneurship is of more importance when a multi-dimemensional interpretation is practiced and will be the foundation of a strong multidimensional society. A successful business will therefore always obtain a deeper purpose than just creating profits. The integrity of the home based business I am involved in is of high priority to me as making profits will always be a bi-product of the real purpose of the service and value we provide to the society as a whole. It’s therefore that my passion for this home based business is founded in the deeper purpose of it.  Any business with a strong deeper purpose will be worth being part of and fighting for!

Paul Mantel – http://www.livelifeco.com

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